Info
Amsterdam-based Senior Designer & Art Director Hessel de Ronde works internationally in graphic design, branding, and digital media — creating clear identities, campaigns, and digital experiences with strong typography and playful precision.
Branding
From concept development to complete visual systems: identities from the ground up, translated into real-world applications.
Digital, Print & Production
Designing across diverse touchpoints — from intuitive, UX-driven websites to tangible expressions in print, materials, and spatial interventions.
Studio Hessel de Ronde
Senior Designer & Art Director
Casestudies
Illustration
Type Design
Editorial Design
Art Direction
Campaigns/OOH
Packaging
UI/UX Design
Brand Identity
Fairest of the Season
2023
Fairest of the Season is an offbeat perfume brand designed for the night — a place where Gen Z gathers, experiments, and creates its own rituals. The identity draws from strange, glowing nightflowers and blends them with raw urban imagery: cool kids, fleeting moments, and typography that feels both fragile and bold. Photography bij Amie Galbraith.
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