Info
Amsterdam-based Senior Designer & Art Director Hessel de Ronde works internationally in graphic design, branding, and digital media — creating clear identities, campaigns, and digital experiences with strong typography and playful precision.
Branding
From concept development to complete visual systems: identities from the ground up, translated into real-world applications.
Digital, Print & Production
Designing across diverse touchpoints — from intuitive, UX-driven websites to tangible expressions in print, materials, and spatial interventions.
Studio Hessel de Ronde
Senior Designer & Art Director
Casestudies
Illustration
Type Design
Editorial Design
Art Direction
Campaigns/OOH
Packaging
UI/UX Design
Brand Identity
Kunstenaarshonorarium
2021
Kunstenaarshonorarium is the most widely used tool for Dutch cultural institutions to calculate fair pay for artists. Together with Bas van Bentum, we redesigned the website with a focus on clarity, accessibility, and ease of use — ensuring that the calculator truly supports the people who rely on it. The visual identity is straightforward and functional, reinforcing the platform’s role as a trusted standard for fairness in the arts.
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